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Review
In the new digital landscape, IT is no longer a support function about the business; it is a fundamental building block of the business. This requires CIOs and their colleagues to reconstruct the IT function top to bottom, and Be the Business provides a wealth of good ideas for how to do so.
- Geoffrey Moore, Author of Crossing the Chasm and Zone to Win
Once again, Martha has captured the complexity and nuance of the role of the modern day CIO, and woven it into an engaging, actionable resourcefor IT professionals.
- Linda Jojo, CIO, United Airlines
Technology has moved to the center of every business and the list of criticalcompetencies required of CIOs has taken yet another giant leap forward.Martha has drawn from her executive recruiting and journalism skills tocreate an authoritative profile of a high performing CIO in the digitalera.
- Puneet Bhasin, EVP, Corporate Operations, and President, WM Recycling, Waste Management
Martha Heller is exactly right: Technology really is the business today, and CIOs play a more crucial role than ever beforein accelerating that business. With keen observations drawn directlyfrom her vast network of successful Fortune 1000 executives, Marthabrings a refreshingly practical point of view to the fast-evolving roleof technology leaders in today's enterprise.
- Maryfran Johnson, Editor in Chief, CIO Events, IDG US Media
Martha clearly identifies the increasing expectations of CEOs and corporateboards in regards to their CIOs. They must be business savvy productmanagers capable of defining and selling solutions that become thebusiness products of the future. Be the Business is vital reading for CIOs of today and tomorrow!
- Lynden Tennison, CIO, Union Pacific
From the Inside Flap
Remember the '70s? Way back then, IT was a mainframe that sat in someroom and only a few people had a key. Flash forward a decade, and IT was a limited set of systems irrelevant to the vast majority of employeesand customers.
But today, all of the sudden, technology belongs toeveryone. Because of the suddenness of this revolution in technologyadoption, most IT organizations have not had enough time to evolve into a "comfortable integration" with the rest of the company. This lack ofcomfortable integration has led to confusion over who is trulyaccountable for the return on technology investments, how much influence IT leaders should have over a company's business strategy, and whetherCEOs need to hire Chief Digital Officers onto their senior leadershipteams.
Through interviews with dozens of CIOs, Heller has created asnapshot of what CIOs are doing to lead IT in a climate where technology belongs to everyone. She addresses how CIOs are changing theiroperating models, their approaches to talent development, and theirassessment of the new IT provider marketplace. Most importantly, Hellerdefines the top ten skills and behaviors that CIOs will need to developif they are going to be successful in an ever changing landscape. As amaster storyteller, Heller incorporates philosophy, humor, and pragmatic advice into a book that both informs and entertains.
About the Author
Martha Heller is one of the most widely followed voices on IT leadership and the role of the CIO. She has been a CIO magazine columnist since 1999, and is also the author of The CIO Paradox: Battling the Contradictions of IT Leadership (Bibliomotion, 2012).
Martha is president of Heller Search Associates, an executive recruiting firm that specializes in IT leadership positions nationwide across all industries. She has spent 15 years working with the CIO community at the highest levels. Based on this experience and extensive interviews, outreach, and her work as an executive recruiter, Martha has distilled empirically backed insights into what it takes today to be an IT executive capable of driving transformation.
In 2004, Martha founded the CIO Executive Council, CIO magazine’s professional organization for CIOs. In addition to her blog on CIO.com, Martha engages extensively with the technology executive community through social media and her widely read e-newsletter, “The Heller Report.”
Martha is a highly sought after public speaker, regularly addressing and engaging with members of the IT profession at executive events held by The Research Board, the National Retail Federation, the Technology Business Management Council, Forrester, Harvard University, MIT, CIO magazine, ServiceNow, Box, and Cisco.
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